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| A still of a YouTube video on the making Tirupati laddu at |
Staff correspondent, August 3, 2015, NewsCrunch
Laddu, the much coveted prasadam ofTirupati , India
According to the Tirumala Tirupati temple records, the practice of offering laddu as prasadam started on August 2, 1715.
Laddu, the much coveted prasadam of
According to the Tirumala Tirupati temple records, the practice of offering laddu as prasadam started on August 2, 1715.
The Telegraph reports on the fascinating history of the laddu that is served to devotees at the Lord Venkateshwara
Before laddu was introduced 300 years ago, the temple was offering payasam or a sweet dish made of rava or rice as prasadam.
Around the year 1700, the Tirumala temple faced a shortage of priests; so the mahant-in-charge invited a group of Vaikhanasa priests to the service of the Lord.
To make the priests accept the offer, he offered them a share in prasadam revenues. The priests decided to offer laddu as prasadam as it is dry, easier to pack and also stays longer without getting spoilt.
The Tirumala temple sells 3 lakh laddus every day, which earn about Rs 250 crore a year.